Best Digital Marketing Tools to Help Grow a Business In 2020

Welcome to the Topic “Best Digital Marketing Tools to Help Grow a Business In 2020”

In these modern times, a high degree of mental agility and a strong feeling of commitment and dedication is required to grow a business. No matter how large or little, no one starts a company on the spur of the moment. Competition, fluctuating markets, and shifting client preferences all work against a company’s ability to expand and thrive.

Because of these issues, an entrepreneur must stay up with the times in an ever-changing atmosphere since no one knows what the future holds. With the help of digital marketing tools and technologies, it is possible to boost productivity and grow your company simultaneously.

What Are The Digital Marketing Tools?

There are a variety of digital marketing solutions that make it easier or more effective to use digital marketing channels. To make digital marketing more manageable and improve results, several tools were developed and are now being used at their maximum by millions of digital marketers worldwide. This blog post will talk about the best digital marketing tools that can help grow a business organically.

• Mail Chimp

MailChimp, an email marketing tool, is used by more than 12 million individuals worldwide. Because of MailChimp, new ways to communicate with consumers have opened up for digital marketers in the last few years. Furthermore, the many integration options make this software even more powerful.

One of the most effective ways to remain in touch with potential consumers is via email marketing, which is why solutions like MailChimp have become the unsung hero of the digital marketing arena.

• Google Analytics

Experts recommend that your company’s website have Google Analytics integrated into it. Visitors to your site may be tracked using this service and any links they may have clicked on while visiting other websites. Bloggers often use analytics tools to get an idea of where their website traffic is coming from or which content is drawing the most interest.

An analytics report from Google may help you discover more about how your content is viewed. If you haven’t already, set up Google Analytics on your website. It is in your best interest to keep track of what your visitors are doing, and you can use all of that data to further strengthen your business interests.

• Ahrefs

With Ahrefs, you’ll have access to all of the SEO tools you might need. This software suite can do website audits, keyword research, competitive analysis, etc.

It’s like a Swiss Army knife of SEO tools. Although it has become costly, it is still being massively used to help businesses grow.

• Infusionsoft

By combining your customers’ data with Infusionsoft, you can better connect with them. As a user of Infusionsoft, you may view and manage all of the information you have collected from your clients. Using this tool, you can identify what further information your leads may require in the future based on where they are in the buyer’s journey. Using an A/B testing interface, you may design a more engaging email. 

Your campaigns’ performance and consumer interactions may be tracked with ease using Infusionsoft’s dashboard. So, it is an all-in-one tool that will help you grow your business to the maximum.

• HubSpot

Hubspot’s mission is to relieve many of the problems that businesses confront. Using this technology, they can combine CRM and marketing automation in a single system. It incorporates one of the best ways for businesses to attract new clients and close purchases. Additionally, HubSpot provides support with the following:

• Social media platform management
• Content Curation
• Search Engine Optimization
• Web development
• Landing page creation
• Calls-to-action
• Marketing automation
• Lead generation
• Analytics

• Function Fox

With Function Fox, you and your team will be able to work together more effectively and manage projects more quickly.

With Function Fox, you can easily create and assign different projects and tasks to your team members. Additionally, the project’s current status may be seen by you and your team, so you can keep track of how each work is progressing. You can stay up to date on any projects you’re working on by signing up for email alerts.

You may use a variety of tools to do many tasks at once. Your team may simultaneously work on several projects for various clients using the same platform. Using this application, you can keep track of project expenses and your budget, and any financial limits you may have for each project.

• Hoot Suite

Social media is a must-have in today’s marketing world. Social media marketing plays a prevalent role in marketing, no matter what industry you’re in. If you use the Hoot suite, you can monitor your social media posts from a single location.

It is known that your social media marketing efforts can be hard to keep track of. But those who use the Hoot suite can pre-plan and organize their social media posts in advance. As a bonus, this will help you avoid becoming overworked and burnt out.

• Slack

Slack is slowly becoming a common way for business professionals to communicate and share information. Slack is also an excellent tool for improving internal communication in your firm. Because of its design, the users have total discretion over whatever channels they choose to join and may leave at any moment without losing their work. As a result, there are countless possibilities for integration, as well. Users can now keep tabs on integrations they’re interested in via Slack channels that have been created just for them.

• Brand24

As a result of the rise of social media, individuals are more willing than ever before to speak their views on the Internet. Customers may share their positive and negative experiences with a company on social media. 

Is it easy to find information about your business on the Internet? Tracking your social media accounts has never been easier, thanks to Brand24. It connects you with user mentions of your name to see precisely what others are saying about your firm.

Customer troubles might arise out of the blue. As an alternative, you may find yourself the subject of a flurry of praises from your coworkers. Monitoring what others are saying about you on the Internet may be beneficial. In the long run, businesses might gain from increased exposure.

Final Thoughts

The utilization of digital marketing tools can positively impact every facet of your firm. The idea is to do more with less effort. Which digital marketing tools do you find most useful? Which ones do you think are the best? Please share your views in the comment section below.

Have any questions regarding the topic “Best Digital Marketing Tools to Help Grow a Business In 2020” feel free to comment below.

Also Read: Ways to Grow Your Local Business with Digital Marketing